For Mall Operators & Property Managers

Turn every restaurant
menu scan into revenue

Guests already scan QR menus in your food court. Feather turns each scan into a push notification channel — letting tenants market directly to in-venue guests, with the mall earning on every notification sent.

👤 Guest 🍽️ Restaurant 🏬 Mall 🛍️ Store Scans menu Push notification 8hr push window € Pays per push € Commission Deals & offers

Your food court already generates
thousands of scans. You're leaving money on the table.

Every QR menu scan is a guest opting in to a communication channel. Today, that scan goes nowhere. Feather changes that.

Without Feather

What happens today
  • Guest scans QR → sees a static menu
  • No follow-up, no re-engagement
  • Mall has zero access to the guest
  • Tenant promotions die at the table
  • No revenue from the interaction

With Feather

What happens now
  • Guest scans QR → native app experience
  • Push notification fires automatically
  • Mall sends its own promos 8 hours later
  • Stores pay to reach the scanned audience
  • Revenue on every single notification

Four players. One scan.
Everyone wins.

The restaurant triggers the scan. The guest gets value. The mall earns revenue. Stores reach a captive, in-venue audience.

01
📱

Guest Scans the Menu

A diner at any food court restaurant scans the QR code. Feather loads instantly as a native App Clip — no download, no friction. The restaurant menu appears in under 100ms.

02
🔔

Push Notification Fires

Minutes after the scan, a push notification lands on the guest's phone. It can promote the restaurant's daily special, a nearby store's sale, or a mall-wide event — all configurable.

03
🛍️

Store Reaches the Guest

Stores pay to appear in the notification. The guest is already in the mall — they see a deal, walk over, and buy. Foot traffic, visibility, and sales from a single scan.

04
🏢

Mall Gets the 8-Hour Window

Eight hours after the initial scan, the mall sends its own push — promoting tenant offers, upcoming events, or seasonal campaigns. This is your direct channel to every guest who walked in.

One scan. Multiple touchpoints.

Here's what the guest sees after scanning a menu at your food court.

13:42
Tuesday, March 24
📱

TechWorld — Ground Floor

AirPods Pro just dropped to €199! In-store pickup available now 🎧

now
👟

SportZone — 2nd Floor

Flash sale: 30% off running shoes. Today only.

2m
🎪

City Mall Events

Live music this Saturday at the Atrium! Tap to RSVP →

8hr

Better than every promotional
channel inside your mall.

You're already paying for posters, digital screens, and directory boards. Here's how they actually compare to a push notification that lands directly on a guest's phone.

In-Mall Channel Guest Must Measurable Personalized Works After They Leave Cost to Mall Earns Revenue
🔔 Feather Push Scan a menu ✓ Per-user ✓ Yes ✓ Yes €0
📋 Posters & Banners Walk past it €500–3,000/mo
🖥️ Digital Screens Look up at it Impressions only €2,000–10,000+ Limited
🗺️ Directory Boards Find & read it €1,000–5,000
📄 Flyer Handouts Accept & read it Staff + print
🎗️ Escalator & Elevator Wraps Ride past it €3,000–15,000
👁️

A poster hopes you look. A push lands in your hand.

Every in-mall channel depends on the guest being in the right place at the right time. A push notification reaches them wherever they are in the building — instantly, on their phone.

📊

Zero guesswork. Every tap is tracked.

Posters, wraps, and directory boards give you zero data. You can't tell who saw it, if it worked, or if anyone cared. Feather tracks every scan, every tap, every opened notification.

🏠

Still works after they leave.

A banner stops working the moment the guest walks past it. The 8-hour push window reaches them at home — bringing them back for tomorrow's event or next weekend's sale.

Every channel on that list costs the mall money and gives you no data back.
Feather is the only one that generates revenue — and tells you exactly who engaged.

A model that aligns
every stakeholder.

🛍️

The Store

Gets foot traffic, visibility, and sales. Pays per notification to reach guests who are physically in the mall right now — no wasted ad spend.

🍽️

The Restaurant

Gets a sophisticated digital menu for free. Gets paid for every scan that triggers a notification. The menu becomes a revenue source, not a cost.

🏬

The Mall

Earns direct income by selling the notification channel to stores. Gets foot traffic data and an 8-hour push window to promote events and tenants.

👤

The Guest

Discovers deals, events, and new stores — all from one menu scan. No app download, no signup. Just relevant offers while they're already in the mall.

How the mall makes money.

Six distinct revenue streams from a system your restaurants are already using.

💰

Store Notification Fees

Stores and tenants pay to push promotions to guests who scanned a menu. Priced per notification delivered.

Direct income — stores pay per push sent
🕐

8-Hour Push Window

The mall gets a dedicated notification window 8 hours after every scan. Use it for events, seasonal promos, or tenant spotlights.

Your own marketing channel — free with every scan
📺

TV Display Network

Feather's TV app turns any screen in the mall into a live promotional display — synced with the same dashboard. Sell screen time to tenants.

Digital signage revenue, zero extra tools

Loading Screen Ads

Every time a guest opens a menu, a branded loading screen appears for 2–3 seconds. Prime real estate for store promotions, mall events, or seasonal campaigns.

Every scan = a guaranteed ad impression
📊

Foot Traffic Data

See which restaurants drive the most scans, which times peak, and how guests move through the mall. Data you can sell to tenants or use to optimize.

Actionable insights on guest behavior
🔁

Re-engagement Campaigns

Bring guests back days or weeks later with targeted push campaigns — promote new store openings, weekend events, or loyalty rewards.

Turn one-time visitors into repeat foot traffic

The numbers for a mid-size mall.

Conservative estimate based on 15 food court restaurants, ~170 scans per restaurant per day.

Daily menu scans (15 restaurants) ~2,500
Notification opt-in rate ~62%
Notifications delivered / day ~1,550
Store notification fee €0.16 / push
Total daily revenue €248.00
Mall's share (60%) €148.80 / day
× 30 days €4,464
Loading screen impressions / day (all scans) ~2,500
Loading screen ad fee €0.04 / impression
Loading screen revenue / month €3,000
TV screens in restaurants ~8
Monthly fee per screen (tenant-sponsored) €150
TV display revenue / month €1,200
Total estimated monthly revenue
€8,664+
Push notifications €4,464 + Loading screens €3,000 + TV displays €1,200